Click heatmap overlay
A color-coded heatmap (blue → cyan → green → yellow → red) shows exactly where users click on each page. Hotspots reveal what draws the most attention.
Heatmaps
See exactly where users click
Color-coded click heatmaps, scroll depth tracking, and top clicked elements — all rendered on actual page screenshots. No cookies required.
7-day free trial. Cancel anytime.
Live heatmap demo — real click interaction data
Heatmaps
heatmaps
Heatmaps answer a question that raw numbers can't: are users actually clicking what you expect them to click? A page with great traffic numbers might still fail if visitors are clicking the wrong elements — or nothing at all.
BuddyStat's heatmap dashboard captures every click with x/y coordinates, CSS selector, and element metadata. The color-coded overlay (blue → cyan → green → yellow → red) renders on top of your actual page screenshot, so you see clicks in the visual context of your real page design.
Track scroll depth at 25%, 50%, 75%, 90%, and 100% milestones. See which elements get the most clicks in a ranked table. Toggle between heatmap overlay, scroll depth distribution, and top elements views. All the insights of Hotjar Heatmaps ($32-80/mo), included in your BuddyStat subscription.
Capabilities
What you can do
Scroll depth tracking
See how far down each page users scroll. Track milestones at 25%, 50%, 75%, 90%, and 100% to identify where users lose interest.
Top clicked elements
A ranked table shows the most clicked elements on each page — button text, CSS selector, click count, and unique users. Know exactly which elements get the most interaction.
Page screenshot capture
BuddyStat automatically captures screenshots of your pages (via Puppeteer) and renders the heatmap overlay on top. See clicks in the visual context of your actual page design.
Stat cards & analytics
Total clicks, unique sessions, unique users, average viewport dimensions, and median click coordinates — all the stats you need to understand interaction patterns.
Page selector & filtering
Auto-populated page selector shows all pages with heatmap data. Switch between pages instantly and compare interaction patterns across your site.
Getting Started
How it works
- 01
Enable heatmaps
Toggle heatmaps on in your Site Settings. The tracking script automatically starts capturing click coordinates, CSS selectors, and scroll depth data — no code changes needed.
- 02
Data is collected
Every click is recorded with x/y coordinates, the element's CSS selector (3-level DOM walk), element tag and text, and viewport dimensions. Clicks are throttled to 150ms to prevent data overload.
- 03
Screenshot is captured
The first time you view a page's heatmap, BuddyStat captures a screenshot via Puppeteer. It's cached for 24 hours so subsequent visits are instant.
- 04
View your heatmaps
Open the Heatmaps dashboard, select a page, and see the color-coded overlay. Toggle between click heatmap, scroll depth, and top elements views.
Use Cases
Who uses this
UX designers
See exactly where users click versus where you expect them to click. Identify usability issues and optimize your layouts based on real interaction data.
Marketing teams
Verify that visitors are clicking your CTAs. Identify which page elements distract from the primary conversion goal.
Product managers
Understand how users interact with new features. Are they clicking the new button? Scrolling to see new content? Heatmaps give you immediate answers.
Conversion optimization teams
Combine heatmap data with A/B testing to understand not just which variant wins, but why — based on actual user interaction patterns.
Content teams
See how far users scroll on your content pages. Determine if your articles, blog posts, and landing pages are actually being read.
Data-driven teams
Replace Hotjar Heatmaps ($32-80/mo saved) with a built-in solution that's included in your BuddyStat subscription.
FAQ
Frequently asked questions
Explore More
Related features
Form AnalyticsSee how users interact with your forms alongside heatmap data.Session ReplayWatch recorded sessions to understand the context behind clicks.Web AnalyticsThe full dashboard with traffic and engagement metrics.User JourneysMap how users navigate through your pages.A/B TestingTest layout changes based on heatmap insights.Error TrackingCatch JS errors that might affect user interactions.
Stop guessing what users click
Color-coded heatmaps with scroll depth tracking. See exactly where users interact — and where they don't.
7-day free trial. Cancel anytime.